Sebastian Ashear

Looking for the official site?

Local Lead Plan Official Website

Or read my review below…

If you’ve been in marketing for very long, then you have heard of a guy named Chad Frederiksen. I just found out recently that he created a course called Local Lead Plan and I figured that it was worthy of a review.

Is CPA dead? – No.  I’m not going to lie to you and try to tell you that cpa is old news.  Affiliate marketing will always be around and my other marketer friends would agree.

Is there a ton of money to be made offline and locally?  Yes.  I have a couple of clients right now and I make a percentage of my income with them.  And you see, if you have been struggling online to make money, then you should give offline/local marketing a try.  Even a newbie can easily create some nice startup cash to get other methods working using local lead methods.

That is why I thought that it would be fitting to give you guys a Local Lead Plan review right now.

What is Local Lead Plan?

Local Lead Plan is the a course about local lead generation is also known as local affiliate marketing or local internet marketing.  Right now, there is no other course that walks you through or even talks about how to be successful with local lead generation.  It’s a fact that Chad is an expert in this field and he proves this in his video.

Local Lead Plan Contents:

• 18 chapters, 115 pages, 23,000 words long. It’s a complete local lead gen education.
• Covers everything from top niches, landing pages, traffic sources, pay per call, tracking, billing, scaling etc…
• The first of its kind course
• Local is the future of affiliate marketing
• This course is the real deal, no fluff.

Chapters and Summary of Each:

1. Why local lead generation?
   1. State of the market
   2. Skill set needed
   3. Opportunites
   4. Background to get started
2. Finding Customers
   1. Not easy
   2. 83 proven local niches
   3. Top sources for new clients
   4. No cold calling required
3. Pitche and first proposal
   1. market research
   2. selling points
   3. free trials? yes or no
   4. sample sales proposal
4. they are interested now what?
   1. determining action or goal
   2. geo targetting
   3. target demo
5. pricing leads
   1. ways to price : cpa, cps, hyrbrid, etc…
   2. tiered pricing
   3. negociation strategies
6. Website Decisions
   1. your website or the client’s?
   2. Landing pages
   3. PPC and SEO cosiderations
7. Handling Leads – Web
   1. Lead processing
   2. Tracking
   3. Handling for higher conversions
   4. Scrubbing and lead cleanup
8. Phone Leads – Pay Per Cal
   1. the game changing technology
   2. track calls like clicks
   3. pricing calls vs web leads
   4. free and paid solutions
9. Tracking payments and billing your client
   1. track commissions
   2. payment terms and invoicing
   3. programs to use
10. local lead gen agreement
    1. how to write a solid contract
    2. what points to include
    3. sample contract i use
11. Landing page design and optimization
    1. landing pages types for lead gen
    2. design elements for conversions
    3. top converting templates
    4. optimization tacts and tools
12. running an effective trial
    1. convert the trial into a long term client
13. traffic sources for local lead generation
    1. top traffic sources in order
    2. what traffic sources no to use
    3. free traffic strategies and methods
14. campaign building for each traffic source
    1. local specific campaign building tips
    2. tracking to keyword level
    3. analytics
15. Local Search Advertising
    1. strategies for local pages
    2. profile pages and map results
    3. location extentions and click to call
16. Offline opportunities
    1. tracking offline advertising
    2. TV, radio, outdoor display etc…
17. Potential Problems
    1. common issues with clients
    2. mistakes to avoid
    3. how to protect your business
18. Scaling local lead ge
    1. verticle expansion
    2. automation, refinement, hiring
    3. go beyond the local level

You can read this here, but I thought that this was really cool of Chad to point this out:

• The guide contains no affiliate links, not one.
• It is not a get rich quick scheme. It will require hard work on your part to implement the strategies in the guide.
• I’m not selling hopes, dreams, or lifesytles. Just a solid business plan for success.
• The price is not low for a limited time, then going up. It will stay an affordable $79.
• Supplies aren’t limited (its a digital product), you can buy it now or in 6 months.
• Its just a straight up product, simple as that. No magic or secrets or sales hype. I tell you exactly what the course is about in the video and you can decide if its right for you. These are the exact techniques and strategies I have used over the years to build a successful local lead generation business, and I know it can help you do the same!

Learn More About Local Lead Plan…

What I Know About Chad Frederiksen

I’ve been reading Chad Frederiksen’s blog cdfnetworks.com for a few years now for one reason – Chad is a no BS marketer. I remember when rebill offers were just hitting the scene and Chad was taking the conterarian route. He chose to stick with honest programs and also told his readers to do the same. Guess what… Rebills on their arse and any marketer who was promoting them solely also did the same.

So you see, Chad has never been afraid to call out the 500lb gorilla in the corner of the room and this is why he is a stand up guy.

When Chad first started with affiliate marketing, he also went local.  His experience and success with local lead generation is why he created this course.