Posts Tagged ‘marketing’

Getting Rid of Buyer-itis In Your Business

Most marketers don’t realize it, but buyer-itis is one of the biggest pitfalls for every single marketer on the Internet.

What is buyer-itis?

Buyer-itis is a term that I created recently while I was trying to define something pretty common…  Marketers getting stuck in the mindset that they can buy their way out of a problem.  It’s probably best to tell you about it through an example…

John is a marketer who is just starting out, or he is looking for a new method to help him make money online.  He visits a forum everyday where other marketers sell very attractive looking products, software, and courses.  John buys about 3-5 of these per week even though his business is making a big fat $0 every month.  He’s spending at least $50-$100 on training every week, but he feels hopeful that he will uncover a gem if he just keeps digging… buying more and more.

John is stuck in buyer-itis.  He thinks that if he keeps investing in training and software, that the will get back on his feet with his business.  What John doesn’t realize is that this is NEVER going to pan out and he is going to go broke very quickly.

The fact of the matter is that you have to put in the work before you can see any money roll into your business in Internet marketing.  Yes, a course might give you some ideas and structure – but a course will never make you money.  The same can be said for software.  Just having software on your computer will not product money either.

How did they say it on Austin Powers?

It’s not the size, it’s how you use it!

That might be a crude quote, but I think you get the point.  You can spend $1,000 on the most amazingly complex piece of software of training from the most wealthy marketer out there.  But if you’re not willing to sit down, hammer out some actual work, and produce results – you will never make a dime online.

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Are You An Honest Internet Marketer?

Would you consider yourself an honest Internet marketer?  And would you be willing to let your spouse, children, and other family take a look at exactly what you’re doing online?

Every marketer that I know, including myself, would probably say Yes.

However, there are some marketers out there that dupe people on a daily basis.  And I’m guessing that 9 out of 10 of these guys know that they are doing it.

This morning, I was researching a few clickbank products. And while I was looking through the front page results for this top selling Clickbank product called Flight Sim Pro… I found this video:

If you watch it, you’ll hear a guy who is exposing a recurring theme in Internet marketing – affiliate marketers not telling the whole story in their promotions.  Hardly ever do you see actual honest reviews coming out in Internet marketing.  This guy is basically saying that there is a free version of this product and it is a “scam” for the company to sell it.

That may or may not be true.  After all, the Flight Sim people seem to have improved the free open source engine a bit and are likely selling it legally.

But the reason I’m showing you this is for few reasons…

Being honest and transparent in affiliate marketing is VERY rare.  That might surprise you, but it’s true.  Most marketers have tunnel vision with products they promote and will not tell visitors about alternatives, faults, etc…

Do you see the opportunity here?

Instead of getting mad about the not so honest marketers out there, you should be jumping with joy at what I’ve just told you.  Imagine what would happen if you walked into just about any market on the Internet and were 100% truthful/honest/transparent with the products you promoted.  You would stand out and the audience would love you.

Think about this…

  • What if all of your videos, blog posts, and other content on the web was 100% honest and trustworthy?
  • Would people be more likely to buy from you?
  • Would you feel better about your business knowing that what you are promoting is actually worth buying?
  • How much leverage would you have over your competition who are all just saying the same thing about the products?

Take this advice to heart!  Become an honest marketer and your audience will love you for it.  You will crush your competition who are all claiming every product is a gift from God.

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Crowd Conversion 3.0 – Stupid Simple?

Crowd Conversion 3A new product called Crowd Conversion 3.0 (program closed) by  Robert Grant is all about social media.

Yeah, I know what you’re thinking…  Another social media course.

But did you see the facebook marketing videos he put out just a few days ago?  I’ve never seen Facebook marketing described like this before.

robert grantHe makes it look stupid simple to find your market and target them.

And did you know that this Robert Grant guy worked with really big stars like Yao Ming?  I didn’t know it until Robert told me in the video.

He name drops so much that started laughing.

My wife turned and looked a me because I had my head phones on while watching the video.

When Robert’s video ended, I did some research.  I actually found out more about Robert and learned a little bit more about his course.

He’s going to be giving out some more free high quality information in the next couple days.  I’m really psyched actually.

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Hyper FB Traffic | Is Facebook Marketing Dead?

Hyper FB Traffic is a course by Saj P which will be released shortly.

Need-to-Know Info:

Name: Hyper FB Traffic
Release Date: May 25th, 2010
Creator: Saj P
Official Site: Click Here

I will have a review up shortly.

Update – 5/29/2010:

Sorry guys, I said that I was going to have a review up but the owner hasn’t released the course yet.  Not sure what is up so I will do some research and post it here when I figure it out.

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